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Elation Europe launch new website

30 June 2009

Elation Professional has redesigned its website, giving it an updated look, and adding new, user-friendly features that make it easier to obtain information about, and support for, the company's entertainment and architectural lighting products.

Designed for end-users, installers and dealers alike, the easy-to-navigate website offers multiple, quick ways to find specific product information. For instance, there's a convenient Quick Search feature, where users can type in a product name or classification (e.g. LED PAR cans) and get a listing of all items that match the description. A second product-search, alternatively, groups Elation products by category, showing photos of each item that can be clicked on for more information.

Whichever route they take, visitors will find more detailed photos, specs and information on each products page once they get there. "As lighting products become more technologically advanced, one of our goals with the new website is to convey as much information as we can to our customers so that they can make intelligent choices said Simon Gasch, sales manager for Elation Professional in the European market. That's why we've provided more photos and details about each product, while still making the site very easy to navigate so that people can quickly find what they're looking for."

But the websites product information doesn't end with photos and details. Customers can actually see Elation lights in action, thanks to a new Video Gallery on the site that gives customers quick access to video demonstrations of the products.

Another of the new websites goals is to provide an unsurpassed level of product support to Elation customers. The sites expanded tech support does just that, featuring a comprehensive library of PDF user manuals for all Elation products, along with all of the companies available product downloads. Other handy features in the tech support area are sections where users can register their products and obtain warranty information.

Dealers, too, will soon find their lives made easier by the new Elation website. In the all-new dealer login area, retailers will be able to do more online -- enter orders, see stock level, review their accounts and receive the latest downloads.

In the future one particular fun and informative highlight of the site will be the new gallery, which displays colourful photos of Elation lights in action at concerts, clubs, architectural installations and other venues. Visitors will be able to see how Elation is being used to light up every show.





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